Judging by the number of newly opened companies that do not sell their goods, and give consumers a lease, the popularity of this trend is growing by leaps and bounds. We represent your attention of companies from New York City Rent the Runway, which rents designer dresses. Among the brands that offer customers the famous Just Cavalli, Helmut Lang, Proenza Schouler and Herv? Leger.
The technology works is simple - customers choose from a range of appropriate dress on the site, then make an order, and for New York residents can rent the same day, pay the rent, which amounts to approximately 10% of the dresses (ranging from 50 to $ 200), and get your dress in a special cover of the postal service.
At the end of rental period, which ranges from 4 to 8 days, the customer returns the dress again through mail services in New York.
For the more budget conscious customer service provides rental dresses from old collections, and this service is only $ 25.
In a crisis the economy consumers have become more closely related to purchases and save money, the company Rent the Runway and others like it, that build your business is not for sale, and short-term lease of things, giving its customers maximum convenience and comfort, have all chances for prosperity and development.
Especially that fashion is transient, a collection of haute couture retires rapidly, and as they say, the fashion is not stealing. It often happens that the racks crammed things, but they all had long since gone out of fashion or not appropriate. Therefore, such services company that offers a rent designer dresses from recent collections, which can be seen except on fashion shows and magazine covers, superaktualny and very much in demand.
Project website: www.renttherunway.com
Other interesting fashion ideas:
- Idea № 695. Site drawing
- Idea № 363. Shop for novice designers
- Idea number 220. Create your own fashion collection