Advertising business idea: The original concept of an advertising site

Рекламные бизнес идеи: Оригинальная концепция рекламного сайта Trends in the development of the advertising market and Internet technologies now allow us to assert that in a few years, online advertising will become the dominant form of promotion and offline advertising agencies, that offer traditional media "to sink into oblivion." Unusual, unconventional and interesting forms of advertising will be demanded by the market, and those internet entrepreneurs who can find unique business ideas and build up its advertising business will become market leaders. But what determines the success of business ideas? Many business ideas are born spontaneously, such as 20-year business student Dzhinkarlo Massaro, author of the project AnyLuckyDay.com, which he founded a year ago.

Business idea, which became the basis of the project is simple: Mansart wanted to create an advertising site of competitions sponsored by the various companies and have paid subscriptions to users.

However, since large companies usually do not cooperate with the startups, then Massaro could not find advertisers to place information on its website. But, during the negotiations, several companies are interested in the free distribution of product samples. And Massaro decided to change the concept of the site.

To attract the large audience of users to its new site, he decided to do it for free. New business idea, which became the basis of the concept of advertising the project AnyLuckyDay.com very interesting not only from the standpoint of profitability, but also the original approach to promote a new product to market.

The uniqueness of the new site concept AnyLuckyDay.com that every day Massaro advertises on it a new company and distributes free samples of its products to potential customers. It offers advertisers video clip posted on Youtube or Any Lucky Day, photos on Flickr, Facebook, Twitter, and Any Lucky Day and advertising positions in the same social networks and, of course, on the site.

Curiosity and a desire to get a new product for free are the factors that attract visitors to the site. During the past year Massaro advertised, so 110 companies.

Any Lucky Day for the year has become a powerful advertising platform for promoting new products and services to various companies and became a full-fledged business project, where you can earn.

In the new year Massaro sells every day advertising on their site to advertisers, and each subsequent day prior to the more expensive $ 1.50. To date, the site AnyLuckyDay.com already sold under the action all day until April.

The success of a business idea which underlies the advertising project Any Lucky Day is easy to explain - numerous regular audience that is growing every day, original and unusual form of presentation of advertising in which the interests of all modern companies, the low price of advertising (in the beginning of the year), and and mutual interest of consumers and advertisers to each other were the main ingredients of success of the new project.