Healthy Idea: Salt handkerchiefs

Здоровая идея: Солевые носовые платки Girlfriend Mindy Dolly and Judy Pickens created a successful business, which for the first year of its existence has brought them a million dollars and two years later - four million!

Their products are sold in 40,000 stores, including the major networks: Wal-Mart, Rite Aid, Nordstrom, Walgreens, Toys "R" Us , Kroger in the U.S., Mexico and Canada. Three years after launching his company, Mindy, and Dolly was not only successful entrepreneurs, but real experts who teach entrepreneurship other moms.

Now preparing to print their book The Business of Being a Mom, who tells about the art of being a mom and an entrepreneur at a time. Mindy Dolly and Judy Pickens became the member of famous TV and radio business shows and entered the top 50 mamprinerov America.

In 2007 they organized a company Boogie Wipes ®, which produces salt handkerchiefs. The idea of ​​producing salt shawls came from mothers when they were looking for an effective remedy for common cold for their children. It turned out that the brine is very gently and effectively combats the current and the red nose. This ingredient was decided to base the new pocket-handkerchief.

In general, however, before friends began work on a new product, he spent extensive research trying to figure out the formula and ingredients, which are part of commercially available shawls. The process was difficult and time consuming. As a result, after lengthy negotiations and consultations with chemists, pediatricians and producers and potential consumers, they managed to find its effective formula.

In December 2007, starting mamprinery sold its first package shawls. And by the end of next year's turnover amounted to 1.1 million dollars. Now the company's staff consists of 12 members, 9 of them, including Julie and Mindy - Momma.

Handkerchiefs, which are manufactured by mamprinerov Boogie Wipes ®, contain salt, extracts of chamomile, aloe, Vitamin E, hypoallergenic, have a pleasant aroma of grapes, mint and menthol and are suitable for all ages.

Company Objectives Boogie Wipes ® quite ambitious - to become a leader in its segment, and the best company from Chicago to Hong Kong and Ottawa.