Compilations Scanwords and crossword puzzles are in great demand among buyers. Publisher Andrews McMeel, saw another lucrative niche in this area and issued a new series of such collections in pocket format. Books line of Pocket Posh are pocket versions of the collection of crosswords and puzzles, each of which contains 100 of these puzzles. This book is worth USD 7.99. The design of this collection can not be called trivial, covers decorated with geometric or floral print, the books have plastic tabs and rounded off the page like a diary. In general, the style of such collections resemble an all-female a diary or journal, and calculated, to a greater extent on the female audience.
Publisher Andrews McMeel, by betting on a narrow target audience - women who have improved the usual popular and well-marketed the product under their requirements and modernization predpochteniya.Ideya simple product that is in great demand among buyers for the needs of a narrower target audience is quite successful not only for publishers and manufacturers of any industry.
Project website: www.andrewsmcmeel.com
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