As a novice chocolatier to enter the crowded to the limit of the market and compete with such monsters as Ghiradelli, Hershey and Godiva? Quite simply, you must use methods of promotion available to the entrepreneur the 21 century. To be more precise - the social network. Social networks, this one an invaluable resource on which hundreds or even thousands of customers are at the click of a mouse. This is an ideal way of presenting and promoting a new product. It is the social network to use the company's founder Marcy's Morsels Marcy Wexler Albert as the primary method of promoting their new chocolate. To stand out from other brands of chocolate, Marcy decided to offer customers personalized chocolate gifts.
Feature chocolate gifts Mary's Morsels is that anyone can try their own strength as a chocolatier and create your unique and unique gift of chocolate, experimenting with color, flavor and packaging, where you can write the name of the gift recipient.
Homemade chocolate from Marcy's Morsels sold without wrappers and stored no longer than 2 weeks. It offers buyers chocolate with different taste and ingredients: almonds, cranberries, rice, air, etc. for gifts for Easter and Women's Day Marcy offers original decor of chocolate, which is decorated with spring flowers.
Now at Marcy as any budding entrepreneurs are scarce buyers, which she finds through Twitter and Facebook, but she hopes in the near future to significantly increase their number. Marci Wexler, Albert came up with a simple and effective way to promote a new product, which allowed her daily to find new customers and advertise your home for free chocolate.