Gold is one of the first metals known to man since ancient times. The alchemists called gold "the king Metals and looking for ways to turn base metals into gold. Among precious metals gold is the most widely used. Since ancient times, gold was used in jewelery, in terms of commodity production gold acts as a universal equivalent - money, gold technique is used in alloys with other metals, gold compounds used in photography, medicine, drugs based on gold using some diseases, and also for diagnostic purposes. In general, all these many products, where one way or another applicable gold, eloquently demonstrates the fact that gold has been, is and will remain the most popular precious metal in the history of mankind, and that interest in him in order to commercialize not only not disappeared, but still more effort. It began to apply not only to jewelers and manufacturers of equipment, but also cosmetic concerns, manufacturers of apparel, footwear and accessories and even confectionery company. Thus, the Swiss company DeLafee International has decided to use real gold for its chocolate wrappers.
Chocolate collection of chocolates, wrapped in sheets of 24-karat gold company DeLafee is the most expensive chocolate in the world and stands US $ 36.90 (set of two chocolates) or US $ 98.40 (set of eight candies).
More precious than gold wrapper was of the "chip", which not only increased the cost of chocolate at times, but also automatically attracted the attention of consumers and the media to the most expensive chocolate in the world, transforming the traditional chocolate set in an exclusive and elegant thing.
It is obvious that a set of chocolate candies with a gold wrapper could be expensive and artsy gift for a special occasion or special person who will be remembered forever (because the candy will be eaten, but gold will remain). The idea of using gold in the decoration of confectionery products is not new. Enjoy it with might and main for example, Indian pastry that adorn their sweet pure gold.
In many cultures, there are national traditions of decorating gold dishes, such as the New Year or Christmas table, because gold is traditionally associated with prosperity, wealth and success. Only the Swiss chocolate producers went on to squeeze out the maximum benefit of this idea, making banal chocolate set in a unique product and a precious gift that attracts attention, which they say and who want to possess.